True/False
In the marketing research industry, validation refers to the process of recontacting ALL respondents in a marketing research study to determine if they indeed took part in the study.
Correct Answer:

Verified
Correct Answer:
Verified
Related Questions
Q40: Which of the following is true regarding
Q41: The statistical analysis software you are using
Q42: Myron Pitts works for Paramount Entertainment. He
Q43: Secondary information is information that has already
Q44: All marketing research projects follow all 11
Q46: Causal research, undertaken to help recognize causes
Q47: Which of the following best represents the
Q48: When a potential respondent in a survey
Q49: Problems stem from which two primary sources?<br>A)
Q50: Melissa Tudor does consulting for the Yellow