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    Internet Marketing Integrating Online and Offline Strategies
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    Exam 15: Social and Regulatory Issues: Privacy, Security, and Intellectual Property
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    What Actions Are Marketing Trade Groups Taking to Try to Calm
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What Actions Are Marketing Trade Groups Taking to Try to Calm

Question 23

Question 23

Multiple Choice

What actions are marketing trade groups taking to try to calm the concerns of consumers about behavioral tracking:


A) educating consumers about online behavioral advertising.
B) introducing an icon for advertisers who comply with industry policies.
C) both of the above.

Correct Answer:

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