A Singapore-Based Restaurant Chain Is Experiencing Phenomenal Growth

Multiple Choice

A Singapore-based restaurant chain is experiencing phenomenal growth. The chain offers a unique service for demographics experiencing the growth of two-person income families. It offers a variety of affordable, healthy alternatives to the fast food chains. Corporate headquarters is trying to decide whether to offer one dingle line of products shared throughout each chain or to offer one single line of products shared by each region. This scenario is an example of which of the following types of tensions common in global expansion?

A) Value creation measure vs, standardization
B) Localization vs, privatization
C) Global integration vs, local responsiveness
D) Activity measure vs, results measure