Multiple Choice
If a firm has a longer new product development process,it means that the firm will:
A) have a better chance to introduce a refined version of a competitor's technology.
B) face a high possibility of losing to an early entrant.
C) have an increased ability to respond to changes in customer requirements.
D) overburden its development team by following a parallel development process.
Correct Answer:

Verified
Correct Answer:
Verified
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