Multiple Choice
By monitoring ad campaign performance, an advertiser may obtain the information needed to:
A) Determine if campaigns are meeting overall marketing and conversion goals.
B) Compare campaign performance to that of individual competitors.
C) Create duplicate ad groups with identical keywords and different ad variations.
D) Create additional AdWords accounts for low-performing keywords.
Correct Answer:

Verified
Correct Answer:
Verified
Q13: Quality Score is calculated as a measure
Q14: You are focused on reaching viewers with
Q15: When a campaign is showing as "Pending"
Q16: Advertisers should use Google Website Optimizer when:<br>A)
Q17: Which might negatively affect the performance of
Q19: With the Smart Pricing feature in Display,
Q20: Which is a benefit of Manager Defined
Q21: In order to see where their ads
Q22: If you've set a maximum CPC bid
Q23: If the cost-per-thousand impressions (CPM) option is