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Mike Wants to Try Google AdWords but He's Worried About

Question 28

Multiple Choice

Mike wants to try Google AdWords but he's worried about the overall costs of the ads. He would like to start with a small budget and see how the Google AdWords program works, before investing too much money into the online advertising. Which of the following price description is an accurate depiction of the cost of the Google AdWords program?


A) Mike's maximum CPC bid must be at least US$1.00. Mike's maximum CPM bid must be at least US$0.25.
B) Mike's maximum CPC bid must be at least US$0.25. Mike's maximum CPM bid must be at least US$0.01.
C) US$1.00.
D) Mike's maximum CPC bid must be at least US$0.01. Mike's maximum CPM bid must be at least

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