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Scenario: the Google Merchandise Store Recently Launched a Mobile Responsive

Question 343

Multiple Choice

Scenario: The Google Merchandise Store recently launched a mobile responsive website and started a few new ad campaigns. When looking at their overall traffic in Google Analytics, they noticed that they have a bounce rate of 85%. Which of the following dimensions would be useful when analyzing their traffic to determine the cause of this high bounce rate?


A) Device Category
B) landing page
C) Campaign
D) A and C only
E) A, B, and C

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