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    Exam 11: Distribution
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    Manufacturers Tend to Be Channel Commanders When
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Manufacturers Tend to Be Channel Commanders When

Question 12

Question 12

Multiple Choice

Manufacturers tend to be channel commanders when:


A) the price of their products is high.
B) the cost of carrying inventory for suppliers is high.
C) delivery costs tend to be high.
D) the brand names are well known.

Correct Answer:

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