Multiple Choice
Which of the following would be an effective strategy for a medical group to reduce postpurchase dissonance?
A) Call the patient a day later to ask if the visit went well and whether they would like a nurse to follow up if they have questions.
B) Run local ads in the paper and online stating, "A recent survey finds that 99% of our patients are satisfied with the care they receive at our group."
C) Ask the patient at the billing desk if everything went well today at their visit.
D) Send out an online survey to the patient the same day as their appointment.
Correct Answer:

Verified
Correct Answer:
Verified
Q18: The foundation of PRIZM is demographics, media
Q19: Physicians have been under increasing pressure to
Q20: A patient has a positive experience in
Q21: VALS measures consumers' value systems and is
Q22: When physicians were tiered on the lower
Q24: The more necessary a product is:<br>A) the
Q25: Adherence to treatment by a patient is
Q26: Organizations buy as frequently as consumers.
Q27: The goals or needs that propel an
Q28: New task buying in industrial situations is