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    Business
  3. Study Set
    The Management of Strategy
  4. Exam
    Exam 3: The Internal Organization: Resources, Capabilities, Core Competencies, and Competitive Advantages
  5. Question
    Innovation, Consumer Understanding, Brand-Building, Go-To-Market, and Scale Are Activities That
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Innovation, Consumer Understanding, Brand-Building, Go-To-Market, and Scale Are Activities That

Question 120

Question 120

Multiple Choice

Innovation, consumer understanding, brand-building, go-to-market, and scale are activities that P&G (Chapter 3 Strategic Focus) performs well and are examples of the company's __________ .


A) tangible resources
B) intangible resources
C) core competencies
D) capabilities

Correct Answer:

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