ACME Building Supplies Is About to Introduce a New Customer

Essay

ACME Building Supplies is about to introduce a new customer service program that will affect all of its 200 sales and service employees. Job duties will be changed and the employee reward system will be altered to fit this new customer focus. Moreover, the company wants to improve the efficiency of work processes, thereby removing some of the comfortable (and often leisurely) routines that employees have followed over the years. Describe three types of forces resisting change that the company will potentially experience during this change process.