Multiple Choice
In one test of the Ajzen-Fishbein model, subjects were asked about their intentions to buy particular brands of certain products (e.g., toothpaste or beer) as well as their assessments of their families and friends' evaluation of that intention. The results of the experiments indicated:
A) attitudes alone do not predict behaviour
B) when an individual's attitudes and others' expectations correspond, behaviour can be predicted
C) attitudes are too complex to predict behaviour
D) a and b
E) a and c
Correct Answer:

Verified
Correct Answer:
Verified
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