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    Psychology
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    Brain and Behavior A Cognitive Neuroscience Perspective
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    Exam 12: Decision Making
  5. Question
    In the Coke Versus Pepsi Experiment, Which Region of the Brain
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In the Coke Versus Pepsi Experiment, Which Region of the Brain

Question 23

Question 23

Multiple Choice

In the Coke versus Pepsi experiment, which region of the brain was activated when the participants were aware of which drink was which?


A) The ventral striatum"
B) The dorsolateral prefrontal cortex"
C) The ventromedial prefrontal cortex"
D) The anterior insula"

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