Multiple Choice
The marketing concept holds that the key to achieving organization goals consists of the company being more effective then competitors in creating, delivering, and communicating
A) unbeatable selection.
B) superior supply channels.
C) a better mousetrap.
D) the lowest prices.
E) superior customer value.
Correct Answer:
Verified
Correct Answer:
Verified
Q88: The customer indicates that he or she
Q89: Which of the following is the best
Q90: The Internet has given today's companies a
Q91: Customers today perceive fewer real product differences,
Q94: Industry boundaries are blurring at an incredible
Q94: Wants are basic human requirements such as
Q95: To understand what is happening inside and
Q96: Consider what advantages consumers have today when
Q97: The customer value triad consists of a
Q98: Even many commodity products require marketing.