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    Marketing Management Study Set 2
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    Exam 2: Developing Marketing Strategies and Plans
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    Partner Relationship Management (PRM) Can Be Thought of as a Corporation's
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Partner Relationship Management (PRM) Can Be Thought of as a Corporation's

Question 131

Question 131

True/False

Partner Relationship Management (PRM) can be thought of as a corporation's development of structures that support strategic alliances and treats the formation and management of partnerships as a core skill.

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