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    Marketing Management Study Set 2
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    Exam 3: Collecting Information and Forecasting Demand
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    The Internal Records System Supplies Results Data, but the Marketing
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The Internal Records System Supplies Results Data, but the Marketing

Question 124

Question 124

Multiple Choice

The internal records system supplies results data, but the marketing intelligence system supplies ________ data.


A) premium
B) concurrent
C) research
D) secondary
E) happenings

Correct Answer:

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