Multiple Choice
Which of the following rules must be kept in mind while framing a questionnaire?
A) Use broad and loosely defined words in the questions.
B) Allow for the answer "other" in fixed-response questions.
C) Avoid using response bands.
D) Ensure that fixed responses overlap.
E) Frame hypothetical questions.
Correct Answer:
Verified
Correct Answer:
Verified
Q5: Give an account of the different technological
Q126: A target market is the set of
Q127: The main drawback to the _ is
Q128: Mechanical devices are occasionally used in marketing
Q129: Which of the following can be truly
Q130: Which of the following is considered to
Q132: Which of the following is an appropriate
Q133: "What does the Coca-Cola name mean to
Q134: A Canadian candy manufacturer has seen market
Q136: Marketing research is now about a _