menu-iconExamlexExamLexServices

Discover

Ask a Question
  1. All Topics
  2. Topic
    Business
  3. Study Set
    Marketing Management Study Set 2
  4. Exam
    Exam 6: Analyzing Consumer Markets
  5. Question
    A Rule of Thumb in the Decision Process Is Called
Solved

A Rule of Thumb in the Decision Process Is Called

Question 140

Question 140

True/False

A rule of thumb in the decision process is called a heuristic.

Correct Answer:

verifed

Verified

Unlock this answer now
Get Access to more Verified Answers free of charge

Related Questions

Q29: Frederick Herzberg developed a two-factor theory that

Q135: _ assumed that the psychological forces shaping

Q136: The Council for Biotechnology Information (CBI) began

Q137: The marketer could try to persuade buyers

Q138: _ is defined as being relatively homogeneous

Q139: People can emerge with different perceptions of

Q141: In the lexicographic heuristic, the consumer bases

Q142: Psychogenic needs arise from physiological states of

Q143: Canadian companies practise many different approaches in

Q145: Reality is more important than perceptions.

Examlex

ExamLex

About UsContact UsPerks CenterHomeschoolingTest Prep

Work With Us

Campus RepresentativeInfluencers

Links

FaqPricingChrome Extension

Download The App

Get App StoreGet Google Play

Policies

Privacy PolicyTerms of ServiceHonor CodeCommunity Guidelines

Scan To Download

qr-code

Copyright © (2025) ExamLex LLC.

Privacy PolicyTerms Of ServiceHonor CodeCommunity Guidelines