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    Marketing Management Study Set 2
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    Exam 10: Crafting the Brand Position
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    The Obvious Means of Differentiation, and Often Most Compelling Ones
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The Obvious Means of Differentiation, and Often Most Compelling Ones

Question 3

Question 3

Multiple Choice

The obvious means of differentiation, and often most compelling ones to consumers, relate to aspects of the


A) product and service.
B) sales team responsible for the product or service.
C) promotions.
D) price.
E) distribution process.

Correct Answer:

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