Multiple Choice
Most products are established at one of four performance levels: low, average, high or superior. For example, mountain bikes come in a variety of sizes and physical attributes. When a consumer purchases a mountain bike costing $1000 she/he expects the bike to perform to specifications and to have a high ________ meeting the promised specifications.
A) performance quality
B) conformance quality
C) reliability
D) features
E) durability
Correct Answer:

Verified
Correct Answer:
Verified
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