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Services Can Be Judged on Customer Importance and Company Performance

Question 109

Multiple Choice

Services can be judged on customer importance and company performance. ________ is used to rate the various elements of the service bundle and identify what actions are required.


A) Reliability-service indices analysis
B) Consumer-quality analysis
C) Key-service indices analysis
D) SERVQAL
E) Importance-performance analysis

Correct Answer:

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