Your Firm Thinks the Job Is Done Once the Product

Multiple Choice

Your firm thinks the job is done once the product leaves the factory for the foreign country. If you want them to pay attention to how the product moves within the foreign country, you'll have explain the three major links between seller and ultimate buyer in the foreign country. Which link is where the export department or international division makes decisions about channels and other marketing activities?

A) channel partners
B) advertising agencies
C) corporate headquarters
D) host country corporate offices
E) seller's international marketing headquarters