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    Honest Work A Business Ethics Reader
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    Exam 3: Money, How We Get It, and Where It Goes: Accounting, Finance, and Investment Ethics
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    The __________ Heuristic Is the Tendency People Have to Place
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The __________ Heuristic Is the Tendency People Have to Place

Question 8

Question 8

Multiple Choice

The __________ heuristic is the tendency people have to place inordinate weight on easily recalled events and memorable personal experiences in their deliberations.


A) Representativeness
B) salience
C) availability
D) anchoring
E) bias

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