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    Consumer Behavior and Insights
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    Exam 9: Patterns of Buyer Behavior
  5. Question
    One Drawback to the Differentiation Strategy Is That
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One Drawback to the Differentiation Strategy Is That

Question 7

Question 7

Multiple Choice

One drawback to the differentiation strategy is that


A) it can easily be copied.
B) repeat buying does not increase.
C) it attracts very few new consumers.
D) consumers become confused.

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