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    Consumer Behavior and Insights
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    Exam 7: Attitudes and Behaviors
  5. Question
    Which Theory Is Used to Understand the Motives of Attitude
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Which Theory Is Used to Understand the Motives of Attitude

Question 49

Question 49

Multiple Choice

Which theory is used to understand the motives of attitude formation?


A) The functional theory of attitudes
B) The theory of planned behavior
C) The balance theory of attitudes
D) The theory of reasoned action

Correct Answer:

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