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  3. Study Set
    Discovering Public Relations An Introduction to Creative and Strategic Practices
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    Exam 12: Measurement and Evaluation
  5. Question
    In Order to Be Effective in Measurement and Evaluation, What
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In Order to Be Effective in Measurement and Evaluation, What

Question 5

Question 5

Multiple Choice

In order to be effective in measurement and evaluation, what should social media professionals do?


A) Invest in the right tools.
B) Hire measurement experts.
C) Update and repurpose AVE.
D) Create new social channels.

Correct Answer:

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