Multiple Choice
A couple of your associates seem bent on creating online profiles that make them seem more glamorous and high-profile than they really are. As a PR professional, you are wise to tell them this violates the core principles of ______.
A) accuracy and timeliness
B) self-respect and self-esteem
C) authenticity and trust
D) online and offline presence
Correct Answer:

Verified
Correct Answer:
Verified
Q3: Once a brand is created, it must
Q4: What is the overall goal of personal
Q5: Content that has a long shelf life
Q6: Creating and sharing quality content enables you
Q7: Actor Dwayne Johnson (The Rock) loves to
Q9: Which of the following assets is key
Q10: Having a personal brand may determine whether
Q11: Ultimately, branding is all about strategic promotion.
Q12: How does Wegman's grocery store distinguish its
Q13: If you can produce content that is