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    Microeconomics Principles for a Changing World
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    Exam 14: Network Goods
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    Techniques Used by Firms to Raise the Switching Costs for Its
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Techniques Used by Firms to Raise the Switching Costs for Its

Question 346

Question 346

Multiple Choice

Techniques used by firms to raise the switching costs for its customers are called


A) teaser strategies.
B) product differentiation.
C) lock-in strategies.
D) lock-out strategies.

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