Multiple Choice
In the creative pyramid, ______ gets to the heart of your message and provides your readers with the core information you want to offer them.
A) credibility
B) attention
C) desire
D) interest
Correct Answer:

Verified
Correct Answer:
Verified
Related Questions
Q32: What are some issues to consider when
Q33: _ need to understand their audience members
Q34: With the main body copy, you should
Q35: What is the importance of "tone of
Q36: _ stage is one of the least
Q38: What is the difference between a brand
Q39: The _ should serve not only the
Q40: _ is the first stage in the
Q41: Describe and explain some useful digital tools
Q42: What are the key elements in copywriting?