Which of the Following Statements About Global Culture in Local

Multiple Choice

Which of the following statements about global culture in local contexts is true?

A) Most people in the U.S. prioritize shopping for products made in the U.S., which is why it is so hard to locate affordable consumer goods made in other nations.
B) Most companies that are global in scope do not market directly to local cultures; instead, they rely on local people to access and make sense of the marketing they created for their home culture.
C) By the time a cultural product reaches the local market, it has changed so much from its form in its original market that it is unrecognizable.
D) Global marketers craft messages about their products that make sense of the local markets where they are selling them.