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    Marketing An Introduction
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    Exam 11: Building Brands With the Marketing Mix
  5. Question
    Which of the Following Is Part of a Brand's Identity
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Which of the Following Is Part of a Brand's Identity

Question 5

Question 5

Multiple Choice

Which of the following is part of a brand's identity?


A) Name
B) Personality
C) Equity
D) Price
E) Audience perceptions

Correct Answer:

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