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Atticus Monitors Trending Topics, and Then He Decides If It

Question 29

Multiple Choice

Atticus monitors trending topics, and then he decides if it makes sense for his company to jump into the conversation. When ___________, Atticus is careful to avoid capitalizing on natural disasters, tragedies or days of remembrance, though, to avoid being insensitive.


A) Hypejumping
B) Newsjacking
C) Social poaching
D) Newslighting

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