Pet Suppliers and Meal Preparation Services Have Found Success by Cutting

Multiple Choice

Pet suppliers and meal preparation services have found success by cutting out the intermediary sellers and retailers and working directly with customers. This __________ model allows the companies to maximize their margins, but requires them to weigh the costs and benefits across all available media channels to reach customers.

A) Direct-to-door
B) Mail order
C) Online shopping
D) Direct-to-consumer