The Results from Braun (1999) Imply That ________

Multiple Choice

The results from Braun (1999) imply that ________.

A) producers can make bigger profits by spending more on producing their products than on advertising them
B) advertisements can have a bigger impact on sales than product quality
C) consumers will always remember no-name products as being of better quality than name-brand products
D) name brand products will always need to be priced less than no-name products in order to convince consumers to buy them