Multiple Choice
At the ParkNShop online store, the price of 8kg pack of premium Thai fragrant rice is HK$107.90. Which bias in consumer thinking explains why ParkNShop did not price the rice at HK$108?
A) Sunk-cost fallacy.
B) Status quo bias.
C) Anchoring.
D) None of the above.
Correct Answer:

Verified
Correct Answer:
Verified
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