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    Integrated Advertising Promotion Study Set 1
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    Exam 6: Advertising Design: Theoretical Frameworks and Types of Appeals
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    The Appeal That Often Wins Awards and Tends to Be
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The Appeal That Often Wins Awards and Tends to Be

Question 190

Question 190

Multiple Choice

The appeal that often wins awards and tends to be favorites among judges is:


A) fear
B) humor
C) sex
D) emotions

Correct Answer:

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