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    Exam 11: Database and Direct Response Marketing
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    An Incentive Program Designed to Encourage Repeat Purchases Is Called
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An Incentive Program Designed to Encourage Repeat Purchases Is Called

Question 141

Question 141

Multiple Choice

An incentive program designed to encourage repeat purchases is called:


A) direct marketing
B) permission marketing
C) a frequency program
D) a ride-along program

Correct Answer:

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