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    Exam 4: Productivity, Innovation, and Strategy
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    If Goodyear Tires Buys a Rubber Plantation, This Is an Example
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If Goodyear Tires Buys a Rubber Plantation, This Is an Example

Question 21

Question 21

Multiple Choice

If Goodyear Tires buys a rubber plantation, this is an example of


A) departmental integration.
B) quality controls.
C) backward integration.
D) value chain management.
E) reducing complexity.

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