Researchers Wanted to Investigate How People Selected the Cars That

Multiple Choice

Researchers wanted to investigate how people selected the cars that they wanted to buy, and they thought they would use stimulus scaling to do so. All things being equal, which of the following techniques would be appropriate for this kind of investigation?

A) pair-comparison scaling
B) multidimensional scaling
C) rank-order scaling
D) A and C
E) B and C
F) all of the above