Ray Berry Likes His Friend and Fellow Student, Jeff Jones

Multiple Choice

Ray Berry likes his friend and fellow student, Jeff Jones, but Jeff always wants to talk about his days as a high school football hero because it makes him the center of attention. Ray has discovered that if he politely ignores Jeff when he begins to tell the stories and encourages others to do so as well, Jeff soon quits relating the stories. This is BEST described as ________.

A) social learning
B) shaping
C) extinction
D) negative reinforcement