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  3. Study Set
    Basic Marketing Research
  4. Exam
    Exam 2: The Marketing Research Process
  5. Question
    An Action Standard Is the Predesignation of Some Quantity of a Measured
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An Action Standard Is the Predesignation of Some Quantity of a Measured

Question 33

Question 33

True/False

An action standard is the predesignation of some quantity of a measured attribute that must be achieved in order for a predetermined action to take place

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