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Which of These, According to the Opening Case in Chapter

Question 148

Multiple Choice

Which of these, according to the opening case in Chapter 2, represents a management challenge for Cemex?


A) Finding an Asian headquarter given its focus on the developing world
B) Locating opportunities in the advanced part of the world
C) Finding a business approach that accepted, rather than resisted, the natural chaos of the marketplace
D) Finding entrepreneurial suppliers to match Cemex's innovative culture
E) Introducing information technology in a mundane cement business

Correct Answer:

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