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Kleenex Is a Well-Known Brand Name of Facial Tissue

Question 94

Multiple Choice

Kleenex is a well-known brand name of facial tissue.People often refer to Kleenex as if it were the product name.The company that makes Kleenex may someday find its brand name becoming a(n) :


A) equity brand
B) certified name
C) trademark
D) faux brand
E) generic product name

Correct Answer:

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