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    Exam 21: Customer Relationship Management (CRM)
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    Customer-Centric Is an Internal Management Philosophy Similar To
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Customer-Centric Is an Internal Management Philosophy Similar To

Question 138

Question 138

Multiple Choice

Customer-centric is an internal management philosophy similar to:


A) utilitarianism
B) Herzberg's theory of motivation
C) the equity theory
D) the marketing concept
E) consumerism

Correct Answer:

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