Multiple Choice
Which technique was likely used to suggest that a customer who wanted to buy a $29 shirt would also be a likely prospect for a cigar humidor?
A) Predictive modeling
B) Customer segmentation
C) Market aggregation
D) Recency-frequency-monetary analysis
E) Data interpolation
Correct Answer:

Verified
Correct Answer:
Verified
Q81: Which of the following would be an
Q82: At its most fundamental level,a CRM approach
Q83: Which type of list includes names and
Q84: When Amazon.com asks visitors to its Internet
Q85: Data mining is used to find hidden
Q87: Database elaboration is the addition of information
Q88: Outdoor gear retailer Recreational Equipment,Inc.(REI)in Washington collects
Q89: Customer relationship management is accomplished by all
Q90: The traditional approach for acquiring data from
Q91: According to the CEO of Allied Office