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In Determining the Level of Sex Appeal to Use in an Advertisement

Question 268

Multiple Choice

In determining the level of sex appeal to use in an advertisement, it is important to consider:


A) the amount of sexually-oriented advertising that is being used by competitors.
B) how decorative models are being used.
C) society's view and level of acceptance at the time the ad is to run.
D) the target audiences' view of sexuality.

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