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    Marketing Strategy Study Set 2
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    Exam 8: Ethics and Social Responsibility in Marketing Strategy
  5. Question
    Draw, Label, and Explain the Pyramid of Social Responsibility
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Draw, Label, and Explain the Pyramid of Social Responsibility

Question 12

Question 12

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Draw, label, and explain the pyramid of social responsibility. What are the requirements for a firm if it truly wants to be ethical and socially responsible?

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The pyramid of social responsibility con...

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