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    MediaWriting Print Broadcast
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    Exam 17: Advertising Copywriting
  5. Question
    Creating a Successful Ad That Strikes a Responsive Chord in the Potential
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Creating a Successful Ad That Strikes a Responsive Chord in the Potential

Question 9

Question 9

True/False

Creating a successful ad that strikes a responsive chord in the potential consumer is strictly intuition. No amount of research will ever lead to a successful ad.

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