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    Exam 11: Database and Direct Response Marketing and Personal Selling
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    In a Sales Presentation, the ________ Approach Is Often Used
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In a Sales Presentation, the ________ Approach Is Often Used

Question 135

Question 135

Multiple Choice

In a sales presentation, the ________ approach is often used by telemarketers, retail sales clerks, and new field salespeople.


A) mission-sharing
B) need-satisfaction
C) problem-solution
D) stimulus-response

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