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    Exam 5: Motivation and Emotion: Driving Consumer Behavior
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    _____ Motivation Involves a Drive to Experience Something Personally Gratifying
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_____ Motivation Involves a Drive to Experience Something Personally Gratifying

Question 33

Question 33

Multiple Choice

_____ motivation involves a drive to experience something personally gratifying.


A) Utilitarian
B) End-state
C) Process
D) Physiological
E) Hedonic

Correct Answer:

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